The name of the lipstick says it all - it is highly pigmented and ultra glossy. I purchased the shade 'Can't Resist Coral' and that is exactly what i got. It is a vibrant coral-red but Avon also do another 9 shades ranging from pale pink, fushia, red and a deep plum but also has a few more nude-brown shades so there is something for everyone no matter their skin tone. The lipstick is stunning to look at the lips but also packeging wise it is too: the tube colours are a purple to black gradient...simple but sheek. Avon claim the lipsticks are "infused with a seductive scent" which they are however, personally I would say they are more fruity than "seductive". Apart from that, i don't have a bad thing to say about them! The cost is £8.50 which is a little expensive but totally worth it.
The formulation is very creamy and glossy, and stays on the lips for fairly long time. Coral may be a little daring for some people, but I think it would suit any skin tone and espically compliment those with olive skin.